Starter Vape Kit label language quick reference guide

Where the margin really sits

We work with online vape stores who order between a few hundred and a few thousand units at a time, and we treat both ends the same way: a written specification, a sample you approve, and a production run that matches the sample.

Unit price breaks usually land at 50, 200 and 400 pieces. Between those steps the cost curve flattens, which is why pushing a 200 unit order to 500 often costs less per unit than buyers expect.

Custom printing raises the unit price and lowers the marketing cost. For online vape stores the break-even is usually reached on the second or third repeat order, not the first, so we quote both branded and neutral options.

What we test before a carton is sealed

Leak complaints almost always trace back to one of three things: an over-torqued centre post, a seal that sat in a hot container, or a fill volume pushed past the design limit. We cap fill volume slightly below maximum for exactly that reason.

Flavour drift between batches is the quiet killer of repeat orders. We retain a sealed reference sample from every run so a complaint six weeks later can be compared against what actually left the building.

Keeping the second shipment identical

We keep the specification sheet for every order on file. Two years later, when a customer asks whether a pod is compatible, the answer is a lookup rather than a guess.

The replacement policy is deliberately simple: report within seven days of delivery with photos and the batch code, and we replace or credit at the next shipment. We do not argue about a defect we can see in a photograph.

• Seven-day defect reporting with replace-or-credit
• Standing reorder schedule with a fixed cut-off
• Cartons drop-tested and pallet-counted for clean freight
• Consolidated or split shipping, quoted both ways
• Private label files archived for future rebrands
• Named account contact who has handled the product

Getting the documents right

Labels are where good orders go wrong. Nicotine warnings, child-resistant closures, batch coding and market-specific text all have to be correct before the pallet leaves. We prepare test reports, declaration of conformity and safety data sheets for each shipment and we ask for your destination list early so artwork matches the market.

Advertising rules are stricter than product rules in most markets. Claims about cessation, health or comparative performance should stay off packaging and off your product pages unless your legal team has signed them off.

Specification summary

The detail above is what we hold ourselves to on every shipment, including the small ones. It is also the list we will walk through with you before the first order.

Frequently asked

Related reading

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