Starter Vape Kit markup — red flags

Choosing the core line

A starter vape kit programme only works when three numbers agree: your shelf price, your reorder cycle and your defect tolerance. Change one and the plan moves. We build assortments around those three and we say so up front rather than after the invoice.

Colour range is where assortments quietly die. Six finishes look impressive in a brochure and disastrous on a shelf with 40 cm of space. We recommend two finishes per core SKU and let the trial line carry the novelty.

Sourcing trips still matter for volume buyers. Seeing the line, the ageing room and the packing station tells you in an hour what six emails cannot. We host visits by appointment and we do not stage them.

How orders move from factory to shelf

Freight on starter vape kits is driven by volume more than weight. Cartons are designed to hit a clean pallet count, which is why a slightly denser pack can cut your landed cost by more than a discount on the unit price ever would.

For repeat buyers we hold a shipping schedule rather than shipping on request. A fixed weekly cut-off means your reorder lands before the shelf empties instead of after.

Reading a quotation properly

Payment terms for new accounts are normally a deposit with the balance against the bill of lading. Established buyers on a repeat schedule can move to terms after three clean shipments.

The cheapest way to lower your cost per unit is usually to remove a SKU, not to negotiate a discount. Fewer lines means larger runs, fewer changeovers and a better price at the same quality.

• Seven-day defect reporting with replace-or-credit
• Specification locked in writing before production starts
• Named account contact who has handled the product
• Artwork proof plus physical dummy for custom packaging
• Cartons drop-tested and pallet-counted for clean freight
• Document pack prepared per destination market

What your market will ask for

Advertising rules are stricter than product rules in most markets. Claims about cessation, health or comparative performance should stay off packaging and off your product pages unless your legal team has signed them off.

Labels are where good orders go wrong. Nicotine warnings, child-resistant closures, batch coding and market-specific text all have to be correct before the pallet leaves. We prepare test reports, declaration of conformity and safety data sheets for each shipment and we ask for your destination list early so artwork matches the market.

Specification summary

The detail above is what we hold ourselves to on every shipment, including the small ones. It is also the list we will walk through with you before the first order.

Frequently asked

Related reading

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